{
  "id": "developMarketOfferingCampaign",
  "slug": "develop-market-offering-campaign",
  "name": "Develop market offering campaign",
  "description": "Derived capability (status: derived, not curated) — mechanically derived from apqc (2 G1 anchors).",
  "category": "marketing-services",
  "categories": [
    "marketing-services"
  ],
  "root": "industry",
  "ply": null,
  "status": "derived",
  "source": "apqc",
  "g1Anchors": [
    "APQC PCF 3.3.4.2 (banking) pcfId 13937",
    "APQC PCF 3.5.11.2 (property-and-casualty-insurance) pcfId 13937"
  ],
  "anchorCount": 2,
  "urls": {
    "html": "https://apis.directory/capability/develop-market-offering-campaign/",
    "json": "https://apis.directory/capability/develop-market-offering-campaign.json"
  },
  "offerings": []
}