{
  "id": "identifyPerformCrossSellUp",
  "slug": "identify-perform-cross-sell-up",
  "name": "Identify perform cross sell up",
  "description": "Derived capability (status: derived, not curated) — mechanically derived from apqc (14 G1 anchors).",
  "category": "marketing-services",
  "categories": [
    "marketing-services"
  ],
  "root": "industry",
  "ply": null,
  "status": "derived",
  "source": "apqc",
  "g1Anchors": [
    "APQC PCF 3.5.4.6 (aerospace-and-defense) pcfId 17404",
    "APQC PCF 3.5.4.6 (airline) pcfId 17404",
    "APQC PCF 3.5.4.6 (automotive) pcfId 17404",
    "APQC PCF 3.5.6.6 (banking) pcfId 17404",
    "APQC PCF 3.5.4.6 (broadcasting) pcfId 17404",
    "APQC PCF 3.5.4.6 (city-government) pcfId 17404",
    "APQC PCF 3.5.5.6 (life-sciences) pcfId 17404",
    "APQC PCF 3.5.4.6 (consumer-electronics) pcfId 17404"
  ],
  "anchorCount": 14,
  "urls": {
    "html": "https://apis.directory/capability/identify-perform-cross-sell-up/",
    "json": "https://apis.directory/capability/identify-perform-cross-sell-up.json"
  },
  "offerings": []
}